The point he makes about it is that you have to not confuse it with the company slogan

Basically, that makes it a tool for optimizing communication. Kevin, in his article for SmashMagazine, puts that number at least 1,000 visitors, with 150 conversions. USP has to say something about what you are offering, and slogan usually do not cut it. This will show if is relevant for a majority, or just a few individuals.
_

Melia:
I met my girlfriend a month ago for our first date.
(13 October 2016)

Adella:
I have a crush on a guy but he doesn't care?
(13 October 2016)

Sherice:
I dreamed that my crush was a killer, what does it mean?
(13 October 2016)

Sherice:
Does it mean that maybe he's a bad person..?
(13 October 2016)

Sherice:
I dreamed that my crush was a serial killer, and he tried to kill a guy but i tried to help the guy and idk it was really weird.. what does this mean?
(13 October 2016)

Gladis:
Any man willing to have phone sex with me?
(13 October 2016)

Debby:
My gf provoked me in to punching her how do I prove it was a set up.HELP ME PLEASE!!!1 HURRY?
(13 October 2016)

Lasandra:
Do you think it's too late to talk to this girl in my college class?
(13 October 2016)

Lasandra:
Would she likely see me as a coward too?
(13 October 2016)

Lasandra:
If I were to approach her after class and try to talk to her, would that be creepy?
(13 October 2016)

_

Denisha:
My ex was telling me one day that I out of every man that has been with my ex since her daughter was born, I was the only one her daughter liked.
(23 October 2016)

Denisha:
But she has a 4 year old daughter with another man and her birthday is tomorrow.
(23 October 2016)

Denisha:
She is an incredible woman and I will always love her but I don't want to spend my life with her.
(23 October 2016)

Denisha:
I don't know about her but I have moved on and I don't want to get back with her.
(23 October 2016)

Denisha:
I broke up with my girlfriend at the end of November of 2015. Neither one of us has tried contacting each other since the break up.
(23 October 2016)

Kenna:
How to catch this guy?
(23 October 2016)

Kenna:
I've known him for two years, and he goes to my church (neither of us seem to make it very often or on the same day). What is the best way to get his interest?
(23 October 2016)

Kenna:
He's four years older than me, and I only see him occasionally now.
(23 October 2016)

Luanna:
AAAAAAAAAAAAAAAAAAAAAAH?
(23 October 2016)

Luanna:
HELP, I HAVE A CRUSH ON A SAME SEX FRIEND?
(23 October 2016)